Women's Empowerment And Child Protection

Use double opt-in to build a quality contact list When you delete a file from your computer, a window pops up with the following message: “Do you really want to delete this file? “. Why not apply the same principle when a contact subscribes to your contact list? Thanks to the double opt-in registration process , you will be sure of having a quality contact database. In the context of a double opt-in signup , the person who entered the information into the form on your site will receive a confirmation email containing a link . Clicking on the link confirms your registration in real time.

If he does not click on the link to confirm that he mobile number list ishes to receive your communications, he will not join your subscription lists Unlike mass advertising which is sent to all types of customers, direct marketing is ideal for those customers who are believed (based on the information collected about them) to have an interest in one of the products or services on offer. These are some of the reasons why direct marketing is successful: A personalized message, the customer thinks he is the only one who has received it.

An effective and more profitable segmentation because you try to sell to people who have already been identified as potential buyers. It is possible to send specific messages to particular groups of customers (potential or current) divided into categories based on the city of origin or on purchasing behaviour. The more targeted your campaigns are, the more successful they will be. One of the qualities of direct marketing is that the success of any campaign is measurable and can be tracked.